Never in the history of sport has there been a convention BY FANS FOR FANS. 

The Ultimate Sports Bash (USB) is an entertainment experience that will be focused on sports fans like no other sports show to date. The basic model is drawn from the extremely successful Comic Con events drawing millions of attendees around the United States by combining traditional convention vendor booths with the shared experience of attending sporting events and the fascination and desire to connect with our athletic heroes.

Four Major Areas of Entertainment and Interaction + MVP Lounge:

  • Celebrity Athlete/Discussion Panels - We will have 45 minute panels for our guest to introduce themselves, speak about their interests and non-profit projects, tell stories and answer questions from the audience. Even if the celebrity is less well-known, this will give a chance for the attendees to hear about their lives and experiences. Topical discussion panels bring together experts in various areas to lead discussions on various topics that are of interest to sports fans both locally and nationally. Examples would be discussions of the BYU/Utah rivalry, fantasy football, the 2002 Olympics, NFL rules and referees, sports movies, etc. Whatever you love, we'll talk about!
  • Photo-ops and Autographs - Interact with your heroes one-on-one!  The Celebrity guest will also be participating in the panels.
  • Vendor floor - We all love to buy stuff, right? Browse the booths and pick up everything from sports equipment to memorabilia. We are committed to involving vendors whose products and services fit closely the feel of the event and add to the overall feel of USB and add to the enjoyment and interest of the show.
  • Kids Area - Family is an important part of sports and having a safe, fun place for parents and children to be involved together will be an important part of the show. Establishing a fun, constructive experience for kids is one of the most important parts of the show. The kids area will have games and instruction in different sports, possible visits by the athletes themselves, and promotional areas for sponsoring clubs, and sports programs for the area.
  • MVP Lounge - MVPs will pay a premium for true VIP access. With luxury touches such as food, TVs, and video games, the MVP Lounge will be an exclusive experience with very limited numbers. Celebrity guests will be contracted to spend a certain amount of time in the lounge (20-30 minutes) giving the MVPs an access to each celebrity athlete. The MVPs will receive swag and other perks as well.